Event Dime

Superfruit Hype Meets Consumer Reality: Why “Better-For-You” Food Often Wins Attention More Than Wallet Share

Food & Drink
When:
June 4, 2026 · 10:15 PM
Where:
Walgreens Advertising Group expands AI powered retail media ecosystem with Rokt partnership – RetailWit
Source:
Walgreens Advertising Group expands AI powered retail media ecosystem with Rokt partnership – RetailWit

Consumers say they want healthier food. They say they are willing to pay more for it. They say they value functional ingredients, clean labels, sustainability, and fresh preparation. Yet across grocery stores, convenience stores, restaurants, and foodservice operations, actual purchasing behavior often tells a far more complicated story. According to Tacoma, Washington-based Steven Johnson, […]

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    Walgreens Advertising Group expands AI powered retail media ecosystem with Rokt partnership – RetailWit

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    Walgreens Advertising Group expands AI powered retail media ecosystem with Rokt partnership – RetailWit

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    Food & Drink