Event Dime
Clearing Up Confusion Surrounding Google Ads
- When:
- April 1, 2024 ยท 8:25 PM
- Where:
- Funeral Technology Updates, NC
- Source:
- Funeral Technology Updates
Google Ads' Customer Match feature empowers advertisers to target ads based on customer data. A recent glitch has raised concerns among funeral professionals. At Tribute Technology, it's important to clarify that we do not employ Customer Match lists for our clients. This decision aligns with Google's policy, which prohibits the use of sensitive interest categories for ad targeting or product/service promotion. Despite our position, some clients have received emails from Google Ads indicating th