Event Dime
Pillars, Podcasts, and Data-Driven Strategies that Fuel B2B Growth
Business & Networking
- When:
- July 12, 2023 ยท 10:00 AM
- Source:
- Beyond Downloads: The New Metrics Driving Podcast ROI in 2025
As the #1 search engine in the world, Google is in the business of delivering the right content to its audience, widening now beyond landing pages, blogs, ebooks, video, and even podcasting which was added in 2019. Delivering the right content to the right audience is also the #1 mission of CMOs, Marketing VPs, and marketing teams across industries, so it makes sense that Google Search is a key tool of data-driven marketing strategy.