Event Dime

Brand Rolls Out with Punch and Pop-ups

Events
When:
September 12, 2017 · 12:42 PM
Where:
August
Source:
Page 1

Brand Rolls Out with Punch and Pop-ups Norfolk State University officials rolled out the new brand including logo, tagline and messaging from August 15-25 using a rolling launch strategy in an attempt to keep the conversation going about its new corporate brand. In the rolling launch strategy, a select group of alumni received a “sneak peek” of the new logo in the mail. The “sneak peek” worked to a great advantage because audiences,… View On WordPress

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    Daytona Beach, FL

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